I was born in Long Beach, California but spent my childhood in a suburb of Washington, D.C. Although I coached swimming, played lacrosse and tried my hand at other athletic pursuits from time to time, my real passions were reading everything I could get my hands on and drawing everything I saw.
After graduating from Virginia Commonwealth University with a B.F.A. in Painting and Printmaking, I moved to San Diego on a whim with my (now) husband, where no jobs, friends or home awaited. Still, we managed to find all three and continue to thrive in our amazing neighborhood of North Park.
My writing career started rather inauspiciously as a Customer Service Manager at a very unsexy manufacturing company on the Tijuana border. However, it was here where I first discovered what an office job entails and learned how to file, use accounting software, coordinate trade shows... basically, the whole shebang.
Luckily, from there I was able to transition to a family-owned local art licensing and manufacturing company where I could put my newly minted office skills to work in tandem with my art experience and passion. I eventually moved into sales and marketing, where I was finally introduced to the world of in-house copywriting.
From social media to packaging copy, blog posts, email marketing and more, I did it all. In fact, I did so much of it that I started to think I could specialize in this as a new career trajectory. When the opportunity to launch a content department at a formerly SEO-focused interactive marketing agency fell into my lap, I jumped at the chance. There, I honed my Google Analytics and AdWords skills and applied my writing chops to our clients across the country.
All good things must come to an end eventually, and when circumstances beyond my control caused the company to start floundering, I transitioned into the world of advertising as the head of content in an East Village firm. Here, I learned about paid media and affiliate marketing, which gave me an entirely new outlook on writing in general.
After a year of churning out sales copy, I realized the time was nigh to craft my own future. With a handful of anchor clients under my belt, I took a leap of faith and decided to dedicate myself to full-time freelance writing so I could apply my versatile experience to clients big and small across the country.
Now I'm here! And you're here as well. Now that you know my story, I'd love to hear yours. Email me at firstname.lastname@example.org to see how I can work for you (or just to say hi).